We create, manage and execute communication for ESG

We advise on the creation of correct communication for every ESG initiative.

What are Environmental, Social, and Governance (ESG) Criteria? 

The criteria for ESG are a set of standards for a company’s behaviour used by socially conscious investors to screen potential investments to ensure that they meet requirements.

Environmental

This criteria considers how a company safeguards the environment, including corporate policies addressing climate change, energy savings, pollution and recycling by implementing guidelines both internally and across its partners and supply chains.

In essence investments are screened to ensure that companies act responsibly, requesting adherence to ESG policy as to not only reduce risk, but also to make companies accountable for any unethical or misleading practices.

Social

This criteria examines how it manages relationships with employees, suppliers, customers, and the various communities in which it operates. Typically, the social goals advocated within an ESG perspective include working to ensure that the company is governed in a way that is consistent with the goals of diversity, equality and inclusion (DEI), ensuring businesses consider the needs of the people equally as important as its profit.

Governance

This deals with a company’s leadership, executive pay, audits, internal controls, and shareholder rights. The three domains of social, environmental and corporate governance are intimately linked to the concept of responsible investment (RI).

Responsible Investment seeks to control the placing of its investments via several methods including, but not limited to, positive selection, integration and engagement.

Bespoke ESG communication plans

• Market assessment, ESG strategy, planning and tactics

• Internal communications strategy & planning

• Independent review against your top 10 competitors

• Messaging development & alignment

meaningful communication

In an age of unprecedented disruption, it has never been as critical, as it is now, for companies and organisations to embrace positive change, with a focus on the consideration of the planet and people, as equal to profit.

There are many and varied factors that are involved in these policies, one that stands out as being the difference between success and failure is communication.

Key solutions that we can provide:

• Creation of a compelling ESG & DEI blueprint storyboard that has the desired effect across all stakeholders.

• Application of the psychology of change within the operation and within the markets in which it operates, applying the right communication methodology to articulate the key messages.

• Development of a tailored plan that positions the client organisation as a leader in this area across a well thought out and carefully managed execution.

lighthouse esg strategies come with service guarantees

From your brief, our experts and management team will custom design what we consider to be the best pr strategy for you. We will provide tactical options, budgets and targets that we will achieve.

You may be very surprised with the strength of our recommendations and the anticipated outcomes.

We would certainly advise you to measure our ‘service guaranteed proposals’, against your current PR performance.